About the Farmer

Max Cotton is a modern pioneer in animal welfare and sustainable turkey farming. He is committed to fighting for higher welfare standards in Britain's commercial flock, where turkeys can no longer mate and breed naturally because  intensive factory farming methods have produced birds with such grossly out of proportion carcasses. Max says:

"In studies carried out on our own organic farm, commercial male turkeys bred to have a very large amount of breast meat and short legs have a fertility rate of less than 10 per cent - typically between 5% and 8%. Without artificial insemination modern commercial turkeys are incapable of breeding and this is fundamentally immoral and against the most basic principles of livestock husbandry. Our turkeys are a more natural shape, but look spectacular on the table.